WHO THEY ARE: The Jennis hormonal health platform uses the very latest women's health science to help women understand their body and hormones in a way we've never been taught before.
They work with businesses and individuals to share expert insights and education, plus amazing fitness, lifestyle and nutrition guides. That means reduced symptoms, increased productivity in the workplace and a complete understanding of your hormone power.
WHAT WE DID: A 12-month FTC to help Jennis ready for fundraise, take their CycleMapping product to market, and then lay the foundations of a strong ‘always on’ marketing mix. Nicole worked with a matrix team of four across Marketing, Creative & Customer Service and managed the marketing budget. We also conducted extensive and ongoing post-launch analysis which resulted in a deeper understanding of the user base and ultimately redefined the product offering.
FOCUS AREAS: Strategy, Go-to-Market, Fundraising, Team Lead, Digital Marketing, Sales Funnel Analysis