Vana Chupp Studio — Fractional Marketing Support

WHO THEY ARE: Vana Chupp Studio has evolved from an Etsy shop into a personalized jewelry brand that serves a global community of customers who all share Vana’s passion for signature heirloom pieces that also evoke their most treasured memories.

WHAT WE DID: We put together a multi-agency team, partnering with The Birdie Agency and brand marketer Tish Diggs to provide Vana Chupp Studio with end-to-end fractional marketing support, focusing on refining Vana Chupp Studio’s positioning following a product line adjustment, as well as promotion leading up to launch of the brand’s first IRL store.

FOCUS AREAS: Leadership, Strategy, Digital Marketing, Special Events Coordination, Project Management

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